We built it first. Then we decided to share it.
Framework Friday exists because we got tired of seeing businesses buy into AI hype without a plan. We're operators who built systems that work—and now we teach others to do the same.

Our Story
Framework Friday started inside a portfolio of companies generating over $275M in annual revenue. When AI tools began reshaping every industry, we didn't hire consultants—we rolled up our sleeves and built implementation systems from the inside.
What we found was that most AI education missed the mark. It focused on tools and prompts instead of the hard questions: Which workflows should we automate? How do we measure ROI? How do we get teams to actually adopt this?
So we built our own framework. Tested it. Refined it. And once it was proven across multiple industries and team sizes, we decided to make it available to every growth-minded business.

Lucas Robinson — first dedicated AI Chair in the Entrepreneurs' Organization
Real operators. Real workflows. Real results.
The Team

Lucas Robinson
CEO
Operator across a $275M+ portfolio. First dedicated AI Chair in the Entrepreneurs' Organization (EO).

Fred
Head of Product
Designs the systems and frameworks that power every program.

Brayden
Marketing
Translates operator insights into clear, honest messaging.

Jebby
Education & Community
Builds the learning experiences and keeps the community thriving.

Ali
Customer Lifecycle
Ensures every member gets maximum value from their investment.

Building relationships beyond the boardroom.
See it in action.
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